Facebook carousel ads: Make your ad campaigns stand out!
January 13, 2020by Mohit Rana
You might have noticed your Facebook feeds and stories flooded with sliding images and gifs. Does got your attention? These sliding images are called Facebook carousel ads. As per the recent research, most users tend to like interactive and visually appealing over the traditional dormant content.
Every day billions of users spend hours watching videos and interactive content. Research shows that after the introduction of Facebook Carousel Ads by Facebook, there is a rapid growth in content engagement. Brands have recorded a marginal increase of around 250% in their content engagement after this
Now you might be thinking that How can Facebook Carousel Ads help in promoting my brand?. Facebook carousel ads can help you showcase your brand to your audience uniquely and more interactively! Brand also keep Facebook ads on the top in their social media marketing strategy.
Google is flooded with all these results, and you can find appropriate answers from word stream and social strike etc. But all those are explaining Facebook Carousel more technically. In simple layman words, Facebook Carousel is like signage you see while going on a highway but the difference is that it can be seen by all those who are not travelling on that and are sitting on some other part of the globe. So, in short, it is a more effective way of marketing than traditional marketing.
Facebook Carousel ads practices are prevalent among eCommerce marketers. They play with the cards to market their product and grab your attention. The Facebook algorithm plays a vital role in optimizing these campaigns as it automatically selects the best image out of the bunch to be featured.
If you came this far reading this article. Then you might be curious about “Tips for making Facebook Carousel ads?. Let me give you a brief on how you can make an outstanding Facebook ad: